Agent Ally: How To Handle Feedback
by Real Estate Sales Representative Ally VanderHarst
Selling your home is a stressful time. Believe me, I get it. You’re putting your home out there for complete strangers to look at and judge if it will be the right house for them. Sometimes your home is a smash-hit and everyone is raving about it! Other times, not so much. Don’t worry! We can help.
After your home has a showing, it is a general practice in our office to reach out to the Agent that showed your property and ask what their Buyers thought. Did they like the layout? What did they think of the price? What was their overall impression of the home? Not all Agents reply with their clients’ comments, but the majority of them do. And it’s our job to relay this feedback to our Sellers, even if it’s not the most flattering. It can be hard hearing negative comments about the home you’ve poured your blood, sweat & tears into. But it’s important that you step back from the emotional side of things, and look at your home as a product you’re trying to sell.
Are you getting the same feedback time and time again from multiple Buyers? This is a good indication that there’s something wrong we can hopefully fix, and it’s not just an anomaly of one crazy Buyer with ultra-high expectations. If comments continuously revolve around a home’s cleanliness or paint colour choices, those are things that you may want to consider correcting so that your home appeals to a wider audience of Buyers. If everyone’s feedback is that the price is a little too high, you might consider a reduction to attract more Buyers. Perhaps the comments are that the rooms “feel” small to a lot of Buyers – so maybe it’s time to remove larger furniture & clutter to give the appearance of more space. There are definitely things we can do to correct some of the problems that are routinely mentioned in Showing Feedback.
Of course, sometimes we can’t fix the problems outlined in Buyer’s critiques. You can’t change the neighbourhood your home is in, and you can’t change the fact that your home only has 2 bedrooms when a Buyer would prefer four. Sometimes, your home just isn’t going to be what that Buyer is looking for, and that’s OKAY! In those cases, we just want to make sure your home is priced properly for the amenities and location it’s in. We want your home to be competitive with other comparable listings in the same area. There’s a Buyer out there for every home if the price is right!
So don’t be discouraged by a little bit of negative feedback. Turn it around into some constructive criticism and use it to propel your home into the hot commodity you’ve always felt it was!