Written by Courtney Dorion   |   Posted on   |   1,114 views

Natural Light:

Buyers often appreciate abundant natural light. Mention large windows (and their age, if newer), open floor plans, skylights and any architectural design that enhances the entry of natural light.

Renovations and Upgrades:

This is a big one.  Highlight recent renovations and upgrades that add value to the property, such as a renovated kitchen, updated bathrooms, new flooring, or modernized appliances. A fresh coat of paint is worth mentioning. Even upgraded finishes, like quartz countertops, new light fixtures or anything else that’s been updated from simple builder-grade finishes are a HUGE bonus.  If you know the dates of when renovations were done, buyers really appreciate that information.

Energy Efficiency:

If the house has energy-efficient features like solar panels, energy-efficient appliances, LED lighting, or upgraded insulation, make sure to mention them as they can save the buyer money in the long run.  Buyers LOVE this!

Storage Space: 

Ample storage is a BIG selling point. Talk about walk-in closets, pantry space, built-in shelving, and any storage solutions that make the home organized and clutter-free.


If the house has scenic views of forests, water, a park, or the city skyline, make sure to showcase them.

Historical or Architectural Significance:

If the house has historical or architectural value, share its unique story and features that make it stand out.

Additional Living Spaces:

Features like a finished basement, attic, loft or bonus room can be marketed as versatile spaces for hobbies, home offices, or guest rooms.

Low Maintenance:

If the property has low-maintenance features like durable siding, composite decking, artificial turf or drought-tolerant landscaping, highlight how it reduces the need for ongoing upkeep.

*All information provided by the Brantford Regional Real Estate Association (BRREA) and ITSO for the highest number of completed transactions since January 1, 2015. All Brantford MLS® House Listings come from the various systems operated by Real Estate Boards and Associations across Canada. The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. Used underlicense. The trademarks MLS®, Multiple Listing Service®, and the associated logos are owned by The Canadian Real Estate Association (CREA) and identify the quality of services provided by real estate professionals who are members of CREA. Used under license.



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